Coming Up: Rodeo Drive Concours d’Elegance

What do you get the dad who has everything? Another necktie, baseball cap, or gift certificate to Outback Steakhouse? I’ve got a lot of love for neckwear, headwear, and steaks — but if your dad or granddad is a car guy, may I suggest something radically more fun: a trip to the epicenter of conspicuous consumption, Rodeo Drive in Beverly Hills, to see 100 rare, exotic, and beautiful automobiles? Would you believe this priceless chance to bond with your pops can be had for the very un-Rodeo Drive-like price of FREE ninety-nine?

I’m talking about the 28th annual Rodeo Drive Concours d’Elegance, a fantastic Father’s Day car show that provides visitors a chance to get up-close and personal with some of the world’s most amazing automotive specimens in one of the world’s most amazing cities.

“There is no better place to see so many of the world’s most sought-after cars, all in one place, than in Beverly Hills on Father's Day, surrounded by world-class history, iconic palm-lined streets and, of course, our welcoming community,” said Beverly Hills Mayor Dr. Julian Gold.

Vehicles on display will range from supercars and racecars to classic hot rods. O’Gara Coach Beverly Hills will debut the Aston Martin DB12 on the West Coast and display other exotics from Czinger, Lamborghini, and Pagani. Mercedes-Benz of Beverly Hills and Ferrari Beverly Hills will be joined by EV start-ups Fisker and Lucid to show off their latest vehicles as well.

Longtime LACar.com readers should recognize Rodeo Drive Concours Chairman Bruce Meyer’s name. He is the Founding Chairman of the Petersen Museum – my happiest place on Earth - right around the corner from the Concours. When Bruce Meyer is involved, you can bet your bottom dollar you’re going to see some truly breathtaking cars.

Father’s Day isn’t complete without a great meal. When you’re ready for a pit stop, you can choose from a multitude of restaurants and cafes throughout Beverly Hills or grab lunch to go from the variety of food trucks and carts that will be on hand.

As if this all wasn’t great enough, proceeds from the concours benefit the Beverly Hills Police Officers Association and Beverly Hills Firefighters’ Association, non-profit charities raising funds for first responders and their families.  This is a win-win-win, folks. Happy Father’s Day!

Display and Parking Information

Owners are invited to submit their cars for display consideration here. Admission to the event is free and parking is available at nearby parking garages.

To learn more, visit beverlyhills.org/concours.

Event Sponsors

This event is supported by the City of Beverly Hills, the Rodeo Drive Committee, O’Gara Coach, Auto Vault Storage, GEARYS Beverly Hills, Ferrari Beverly Hills, Mercedes-Benz of Beverly Hills, Lucid Motors, Pirelli Tire, Velocity Modern Classics and RM Sotheby’s.